Prime Sports respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and protect your information in accordance with applicable Canadian privacy laws, including the Personal Information Protection and Electronic Documents Act (PIPEDA).

Information We Collect

We may collect:

• Name and contact details
• Booking and payment information
• Communication records
• Website usage data

When you make a booking, register for programs, or contact us, we may collect personal information such as your name, phone number, email address, and emergency contact details. We also collect booking and transaction information, including reservation history and payment confirmations. Payments are processed securely through third-party payment providers, and Prime Sports does not store full credit card numbers on its servers.

When you participate in programs or coaching sessions, we may collect limited information relevant to program administration, such as attendance records and skill level. When you visit our website, certain technical information may be collected automatically, including your IP address, browser type, device type, pages visited, and the date and time of your visit. This information helps us improve website performance and user experience.

How We Use Your Information

Your information is used to:

• Confirm bookings and process payments
• Provide customer support
• Improve our services and user experience
• Send important updates and promotions (optional)

We use the information we collect to process bookings and payments, confirm reservations, communicate schedule updates, provide customer support, manage programs and events, improve our services, maintain facility safety, and comply with legal obligations. With your consent, we may also send promotional emails, offers, or updates about Prime Sports. You may opt out of marketing communications at any time.

Data Protection

We implement appropriate safeguards to protect your information and do not sell or share personal data with third parties except where required for payment processing or legal compliance.

By providing your personal information, you consent to its collection and use as described in this policy. You may withdraw your consent at any time, subject to legal or contractual obligations, by contacting us directly.

Sharing Your Information

Prime Sports does not sell or rent personal information. We may share information only when necessary to operate our services, such as with trusted service providers including payment processors, booking software platforms, and email communication providers. These partners are required to protect your information and use it only for authorized purposes. We may also disclose information if required by law or by regulatory authorities.

Security

All payment transactions are processed using secure encryption technologies through certified payment providers. We implement reasonable safeguards to protect personal information, including secure systems, restricted access to sensitive data, and staff confidentiality obligations. While we take appropriate security measures, no data transmission or storage system can be guaranteed to be completely secure.

Data Retention

We retain personal information only as long as necessary to provide services, maintain business records, comply with legal requirements, and resolve disputes. When information is no longer required, it is securely deleted or anonymized.

Cookies & Analytics

Our website may use cookies and analytics tools to enhance functionality and improve user experience. Cookies help us understand website usage patterns and remember user preferences. You may disable cookies through your browser settings if you prefer.

Third-Party Links

Our website may contain links to third-party websites. Prime Sports is not responsible for the privacy practices or content of external sites and encourages users to review their privacy policies.

Minors

We collect information about minors only with the consent of a parent or legal guardian when registering for programs or activities. Parents or guardians may request access to, correction of, or deletion of their child's personal information by contacting us.

Your Rights

Under applicable privacy laws, you have the right to request access to your personal information, request corrections to inaccurate data, withdraw consent, or request deletion of personal data where legally permitted. Requests may be submitted using the contact information provided below.

Unsubscribing

You may unsubscribe from promotional emails at any time by clicking the unsubscribe link in our emails or contacting us directly. Important service communications, such as booking confirmations and schedule updates, will continue to be sent.

Changes to This Policy

Prime Sports may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. Updated versions will be posted on our website with a revised effective date. Continued use of our services constitutes acceptance of the updated policy.

Contact Us

If you have questions about this Privacy Policy or how your information is handled, please contact us at info@primesportscentre.ca or visit our Contact page.